FNxMykkeHofmann: UMCARI
BRIEF:
Mykke Hofmann are a female-run brand based out of Munich, Germany, that have recently bought a factory in Serbia.
They wanted to showcase the new factory; where they now produce all their clothes.
NARRATIVE:
We wanted to create for MH a short, documentary style, film about their factory in Umcari, Serbia.
We focused on the 10 women they have working there and told their company story, while creating a vignette of a small Serbian town.
We also shot, on film, a photo-diary of our time there for MH to use on their social media.
FEMALES:
Producer: Tijana Tamburic
Director/ DOP: Julia Shashkina
Location Scout + assistant: Ljubica Arsic
Composer: Ivana Djordjevic
CLIENT: Mykke Hofmann
PRODUCT: Women's Wear
FORMAT: Film
DATE: May 2018
CATEGORY: Fashion
![]() | ![]() | ![]() | ![]() |
---|---|---|---|
![]() | ![]() | ![]() | ![]() |
![]() | ![]() | ![]() | ![]() |
![]() | ![]() | ![]() | ![]() |
![]() | ![]() | ![]() | ![]() |
![]() | ![]() | ![]() | ![]() |
![]() | ![]() | ![]() | ![]() |
![]() | ![]() | ![]() | ![]() |
![]() | ![]() | ![]() | ![]() |
![]() |