SOLEMATES
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BRIEF:
Church's wanted to celebrate the Christmas season with all their classic shoes and tell a narrative story.
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NARRATIVE:
We created a boy-meets-girl, British love story called Solemates that follows two star-crossed lovers over 4 short episodes:
The Meet Cute
The Date
The Apology
The Christmas Dinner
+ extra Santa Claus outtake!
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The catch was the the story is told entirely from the waist down! It explored all the ways we communicate using our feet.
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The films, when released on Church's Instagram page were viewed over 1million times - proving the power of narrative to maintain engagement.
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View the whole campaign HERE
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FEMALES:
Creative Director: Tijana Tamburic
Producer: Bel Merid
Assistant Producers: Franzi Klein + Johanna MacDonald
Director: Jacob Perlmutter
DOP: Jan Vrhovnik
Music Composer: Diogo Strausz
Set Designer: Lucie Brooks
Photographer: Manon Ouimet
Stylist: Roisin Straver + Amelia Kildear
Lead actors: Micah Barnes + Dominic Simpson
Choreographer: Olivia Shouler
CLIENT: Church's
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PRODUCT: Solemates
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FORMAT: Video + Stills
DATE: Nov - December 2019
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CATEGORY: Fashion
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As featured in Italian Vogue "most beautiful ads of AW19/20"




















