SAFiYAA Social Media Strategy

BRIEF:

Create Instagram feed for British demi-couture womenswear brand SAFiYAA.   

NARRATIVE: 

FN created a style guide for a beautiful and powerful curated feed that represented the brand's values and aesthetic.  

That guide was then executed on a monthly basis. 

New content has been created for the brand using the collective, including a shoot of their atelier in Istanbul. 

FEMALES: 

Tijana Tamburic - Project Manager  

Capucine Fachot - Photographer (Istanbul)

Manon Ouimet - Photographer (London)

Paige Drury-Lawrence - Talent 

Emory Ault - Talent 

CLIENT: SAFiYAA

PRODUCT: Instagram Strategy + Execution 

 

FORMAT: Social Media 

 

DATE: December 2016 - on going 

CATEGORY: Luxury Womenswear  

 

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