Ethical Collection AW17 Campaign
BRIEF:
Create Lookbook, social and web content for Ethical Collection, a platform for sustainable brands.
NARRATIVE:
We wanted to create content for Ethical Collection that represented them as a brand, rather than simply a boutique full of other brands.
To do this we focused on their home neighbourhood of Notting Hill; rich with colours, iconic architecture and an electric feeling. We sought out natural touches of autumn and used two of our sustainable fashion-loving ladies, Marin and Sandra to tell the story of two Portobello friends having a chilled Sunday both at home and in the surrounding streets.
FEMALES:
April Woodward-Smith - Photographer
Ellea Taylor - Make-up artist
Tijana Tamburic - Producer + Art Director
Marin Daley-Hawkins - Talent
Sandra Malek - Talent
CLIENT: Ethical Collection
PRODUCT: Campaign
FORMAT: Stills + Video
DATE: November 2017
CATEGORY: Sustainable Fashion
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