B-corp shoe brand Allbirds wanted to create a campaign that would be relevant for their Euoprean market, rather than using the same content as the US. 

This was a big step for the brand that usually centralises all creative, so we were honoured to be trusted with the reigns to produce the AW23 campaign. 

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Shot in a beautiful home in South London, featuring Sam Way and Karimah Hassan, we worked with our go-to crew to supply over 50 final campaign images. We covered casting, locations, creative and production. 

The client were so pleased with the result that we were entrusted to do it again for the next season, SS24. This time we went to sunny Mallorca to capture that Spring/Summer feeling with models Sahar and Sam Way and our amazing crew. We shot two campaigns across two days, with over 25 looks and 100 deliverables across stills and video.